This is a logo I did for a Denver Esthetician (and friend) who’s managed to build the brand from a one woman show to a whole new building featuring all kinds of services with multiple employees. BabyFace Skin Care at Spa Wailele in Golden, CO is doing well and going strong.
She wanted a “kewpie doll type thing”. The biggest challenge for this logo was making it look cute and not creepy.
The Spa Wailele logo was to be “simple waves”. It was pretty complicated to make these look so simple.
Font choice on both was by the client.